The #1 question I bet you want answered:
How do you get more likes on your Facebook Page?
But I'm sure you've asked yourself the same question. And it's a good one to be asking.
The problem is there are too many people recommending too many different ways to get more Likes and Fans -- many of them not legit.
Do a search on Google and you'll find over 2 billion results offering you an answer!
Yes, that's billion with a B!
But I've got good news:
There is one simple way to get more Likes on Facebook -- and it's easier than you think 😉
Ready to conquer Facebook marketing for your business? Grab a copy of this FREE Ebook!
Here's A Quick Way To Get More Likes On Your Facebook Page
So what should you do to get more Fans?
Should you buy Likes from some site -- or someone on Fiver?
Not just no, but HELL NO!!
I'll be honest -- I did that about 3 years ago for a page and it ruined the page.
Buying Likes got me nowhere. It actually ruined the page because I didn't have engaged Fans -- all of the Likes were basically from fake Facebook accounts.
Should you run ads to get more Likes and Fans?
That's the best way to get targeted Fans, but you'll need a hefty ad budget. If you can't commit the money to Facebook ads and run them consistently you won't see results.
So what do I recommend to get more Likes and Fans on your Facebook page?
Create Posts That Inspire People to SHARE Your Content
People love to share great content. And when your Fans' friends see that great content, they too may share it -- or even better, they may "Like" your page.
It's a win-win situation.
And it's an easy way to get more likes on your Facebook page.
Your current Fans share your content -- and new Fans Like your page because of it!
So how do you create content that excites people enough to share it? Again, another great question.
In fact, it's one of the questions we discuss in our Ebook, How to Conquer Facebook Marketing for Business.
The obvious answer is to use Post Planner's Find Section to find and share content that's already proven itself to be shareable.
But while I was writing this post, my good friends Mari Smith and ShortStack posted an infographic detailing 14 different ways to get more shares on Facebook.
I agree 100% with this graphic on how to "boost visibility and inspire viral sharing on Facebook".
Here are the 14 different ways to get more shares as listed on the infographic. My commentary on each item will be in (parenthesis) I will also add the infographic at the bottom of the post if you want to check it out.
1. Be Consistent
Post at least 5 times a week so you're "top of mind" for your Fans.
(My personal recommendation is to post at least once a day. Post more if you're getting great engagement. Just make sure that you're monitoring everything in Facebook Insights)
2. Time it right
The best time to post will depend on the type of business you're in.
(By using Post Planner you can easily plan out the best times to post! There is no "magic time" to post, so mix it up and see what works bestfor your page.)
3. Use eye-catching images
Alternate photos and video with text-only updates.
(Images are the most shared piece of content on Facebook -- and all social media for that matter. This is why Instagram and Pinterest have done so well.)
How do you find awesome, eye-catching images?
Easy. Use Post Planner's Popular Section. Here's how to use it:
4. Keep it short
According to a study done by Salesforce, tweets that are under 100 characters get 17% higher engagement than longer ones. Facebook is not much different. Shorter messages tend to perform better.
I would go a step further and say limit it to 80 characters.
The quicker it is to read, the more likely people will actually read and share it.
Keep message SHORT. The quicker it is to read, the more likely people will actually read and share it. Click to Tweet
5. Be relevant
Your content should let your audience know that you know who they are.
(A great way to remain relevant is to use the Status Ideas Engine and Content Library in Post Planner to post engaging statuses and trending content from various sources).
6. Use your authentic voice
People are your Fans and friends because they like what you do. Your voice on Facebook should be true to your brand.
That's one of the keys to conquering Facebook marketing.
There is nothing worse than being completely stale and boring on Facebook.
If your audience is skaters you should post like a skater, not like a Wall Street CEO.
7. Include a call to action
If you ask your Fans to Check-Out Your Post, Share, Like or Comment, they are more likely to do it.
(With that in mind would you please Like and Share this post!😉)
8. Be creative with apps
Contest and promotion apps, along with forms, surveys, etc. can deepen users' involvement with a business or brand.
(Don't overdo it with apps on your page though. Contests are a great way to get more Fans and are highly shared on Facebook.
Andrea Vahl posted a great tutorial on how to run a contest on Jon Loomer's blog -- you should check out.)
9. Have a sense of urgency
Include up-to-minute tips and tricks, and whenever possible, dispel myths.
(It's always a good idea to stay on top of what's going on in your niche -- and to share that with your followers. What you don't want to do is share a post that's a year old and no longer relevant.)
10. Offer value
Before you share something on Facebook ask yourself if you think your Fans will find value in the content.
(If they don't find any value in it, they won't share it!)
11. Be entertaining
If your followers like funny memes or respond well to video, take note. Use the type of media that works best for your audience.
(I tend to disagree with this statement. If all you're posting is stupid cat memes, you're offering no value -- which goes against the #10 tip. My advice: just don't overdo it.)
12. Be educational
People love to share how-to guides and tips.
(Totally agree with this tip -- but make sure the material you share is easy to follow and from a valid source.)
13. Make a list
Lists, in the form of an infographic or a pdf (or a blog post) are great for sharing.
Psst! This tip is perhaps the best tip on the list.
People love posts that are "Top 10 Ways to..." or "12 Can't Miss Tips on..."
There is power in list related posts - they always get a lot of engagement on Facebook.
Want more ways to get engagement and grow your Facebook page? We've got just the Ebook for you!
14. Be seasonable
Tailor your content to the season or an upcoming holiday.
(A great way to get more shares is to do a promotion based on a holiday. Or you can emulate Mari Smith and change out your profile image or cover photo to something seasonal. People love to see personality on a page.)
Anyway, here's the infographic, as promised:
Do you agree with this list?
Please let us know in the comments below.
I hope the advice here will help you get more likes on your Facebook page!
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