Selling Things On Facebook – Facebook is fast becoming one of the most powerful online marketing platforms for promoting businesses, conducting easy transactions and expanding businesses. Millions of business owners are now using Facebook for marketing their products in order to reach their target audience and grow sales.
Now, people sell almost anything on Facebook, apart from political products, drugs and other illegal products, but you can advertise your used items on Facebook and stand a chance to sell items to interested buyers. You can now sell your products on Facebook marketplace, Facebook buy and sell groups, or create a business page and set up your store right on Facebook.
Most business owners who want to promote their businesses, or focus mainly on selling on Facebook can create business pages for managing their businesses on the platform. Other sellers can still use their Facebook marketplace feature to sell items with ease. The best part of selling on Facebook is that it is totally free to sell on the platform.
How To Join Facebook Buy And Sell Groups
A quite large number of buy and sell groups are springing up across various areas, and you can take advantage of Facebook buy and sell groups in your location to start promoting your business and growing sales.
All you have to do is find the right Facebook buy and sell groups, especially those in your locations, and there are thousands of them available on Facebook. Buy and sell groups have become one of the fastest means of helping your business reach a wider audience, so you have to join as many groups as possible to keep promoting your business. To join buy and sell groups, you can simply:
You can search for buy and sell groups in your location on Facebook search box, just enter the right keywords for your locations and different buy and sell groups in your location will pop-up in the search results.
Just click JOIN GROUP and wait for an admin to approve you within 24 hours before you can become a member and start selling. Once you have joined the group, similar buy and sell groups will pop-up, join more to start selling in the groups too.
You can check out the groups, from the about section, you can get to see members’ profiles and get to know the kind of people in the group. If they match the kind of buy and sell group members you are looking for you can join group. It’s usually a good idea to sell in groups in your local area but you can choose to expand if you wish.
How To Start Selling things On Facebook Buy And Sell Groups
You can choose to start selling things on Facebook buy and sell groups to expand your market and grow your sales. Selling in Facebook buy and sell groups is good way of reaching a wider audience and gaining potential buyers.
You have to become a member of the group or you can start the group yourself and become the admin of the group and monitor the groups’ activities. To sell something in a Facebook buy and sell group:
Click the menu icon, then tap groups and choose the buy and sell group you would like to sell in.
Tap on what are you selling? At the top of the group
Enter the info about the item you are selling and tap post
Facebook buy and sell groups are good platforms for promoting your business on Facebook and reaching a wider customer base. It can help in boosting your business and driving up your sales, the groups serve as good platforms for interacting with buyers and getting to know what they think about your business. Group members are potential buyers, and the more buy and sell groups you join the more people you reach.
How To Post Ads On Facebook Buy And Sell Groups
Advertising your products on Facebook buy and sell groups is a good way of creating awareness for your product on the platform. However, you have to do so while upholding to the rules of the group to avoid being kicked out.
You have to read the rules of the group when you join, find out how many you get to post ads to avoiding bumping group with ads all the time and find out how many you can list per week.
You can go through the group and find how other transactions have been conducted, the language people use and how people price on the platform. By placing ads on Facebook groups with participants that share a common interest, you stand a great chance of reaching a target audience for free and you don’t have to spend money on marketing strategies and other advertising campaigns.
Once you have the target audience you want to advertise to, you need to create a simple but powerful content with all the necessary details of the product you are selling. You can compose ads with text editor program to reduce the chances of errors on the ads, or you can post your listings from your marketplace to the group.
To post the ad on a Facebook group’s wall, open the group you wish to post Ad to, then paste the copied Ad into the comment window and submit.
Marketplace App – Facebook is a global social media network, a social advertising medium, and also now a Marketplace. It’s interesting how the social media giant continues to evolve overtime, that is the whole essence of Facebook; to do so many things within the Facebook environment that you have little or no reasons to stay away from it.
The Facebook marketplace App is a convenient means for users to buy, sell and trade items with other users within a particular region. Marketplace App is tool currently available for apps on Android and iOS devices, hopefully, the desktop version will be available soon. Just login to your Facebook account and tap the store icon at the bottom of the app and have a peek at this feature .
How does Facebook Marketplace App Operate?
Basically, the Facebook marketplace App concept is more like a digital marketplace where users meet to buy, sell and trade items with other users within their locality. All items in Facebook Marketplace are sorted out according to their categories and/or location.
How do you Start Selling on Facebook Marketplace?
Take nice photos of what you want to sell.
When you enter Marketplace, navigate to the ‘sell something ‘, tap on it and select the category your product fits in and take photos of your products., make sure you select a very clean picture for the item you want to upload in order to catch the attention of potential buyers.
Give fair and honest description of the product.
When describing your product, especially when it is a used product, make sure you don’t over hype it, so there won’t be any issues of disappointment if it falls short of the expectations of the buyer. Be fair and honest in your description, state out the important qualities of the product and every other relevant thing there is to know about the product.
Be strategic in your pricing.
Before you decide on a particular price, make sure you know how much your competitors are selling so as to avoid over or under pricing of your product. A good way is to take your starting price a bit higher than the original price to give room for bargaining.
What About Buying on Facebook Marketplace?
Browse through the category of item you want to buy or Search for it in the search bar if you have a particular item in mind.
When you find the item you want to buy, you can start by sending the seller a private message through messenger or directly from the app, feel free to ask questions in order to clear any doubts you have regarding that product. Don’t make any form of advanced payments to individuals you haven’t met in real life. You are to make payments Only after you have physically accessed the product and satisfied with it.
NOTE: Facebook does not facilitate any electronic means of payment, when you see an item you want to buy, send a message to the seller and both parties should agree to meet in a public and safe place to finalise the trade.
Facebook will never ask you for your personal bank information such as your credit card number, your pin and all that. Don’t make the mistake of trusting such vital information with a buyer you haven’t met as you wouldn’t do a stranger walking down the road. All payments should be agreed upon and settled between both parties involved.