Keeping up to date with the latest social media logos can be a challenge. And even once you’ve found the correct logos it can also take some time to understand the brand guidelines:
- How much spacing should be around the logo?
- What colors should I use?
- What size should be it be? etc,
To help you save time, we put together this resource to keep you updated on the latest social media logos. Alongside the most recent logos for Facebook, Twitter, YouTube and more, we’ve also included the key guidelines for the usage of each logo as well.
Let’s get started!
Social Media Logos
Below is a guide to the logos and brand guidelines for many of the most popular social media platforms out there. We’ll do our best to keep this post updated and ensure it always contains the most current version of each logo (including vector images of each logo).
Looking for a particular social platform? Try clicking one of these categories below:
Facebook | Twitter | Snapchat | Instagram | Medium | Pinterest | Google+ | LinkedIn | Vine | YouTube
Facebook Logo & Guidelines
The “f” logo is one of Facebook’s most important visual and identity assets and it has changed slightly over the years.
The current logo features the trademark ‘f’ in white on a blue tile.
Logo
Guidelines
Only use the ‘f’ logo to refer to:
- Your presence on Facebook, such as your Page, timeline, group, app or event
- Your implementation of Facebook on your website
- Your product’s integration with Facebook, such as ‘For use with Facebook’
- Content that originates from Facebook
Proportions
The proportions and spacing of the “f” logo should never be altered for any reason.
Pro tip: Hold the “Shift” key in most software programs to maintain the proportions while scaling up or down.
Incorrect use
To ensure accurate and consistent use, Facebook advises never to alter, rotate, embellish or attempt to recreate the “f” logo. The rounded box shape should also never be altered embellished.
Instagram Logos & Guidelines
Instagram has a singular focus on captivating imagery and nothing symbolizes this focus more so than their logo.
Logos
Instagram has two main logos, the black and white logo and the App Icon.
The black and white Instagram logo should be used whenever you refer to your presence on Instagram. The App Icon should only be used if you are showing it on a device with other apps or if you are encouraging people to download the Instagram app.
- The Multi-color camera logo shouldn’t be altered in any way. However, the black and white Instagram logo can be used in any color, as long as all other aspects of its design stay the same.
- Unless the glyph or camera logo will appear in a list of other social media logos, a clear call to action (e.g. “Follow us on Instagram”)should accompany the logo.
Transparent Instagram logo
When you’re creating content, it’s super helpful to have a transparent Instagram logo to use in your designs and assets.
Instagram logo vector
An Instagram vector logo will help your designs in two key ways: scalability and flexibility. Jpg and Png images aren’t too scalable, but a vector image can be resized to fit your specific needs.
Twitter Logos & Guidelines
The Twitter bird is instantly recognizable. However, it has been through quite a few transitions since Twitter first launched in 2006.
The current Twitter logo features the bird with its head angled upwards.
Logo
The minimum size of the logo should be 16 pixels, and the empty space around the logo should be at least 150% the size of the logo itself. For example, if you’re adding the Twitter logo to hashtag or username, it should have the correct 150% spacing:
Guidelines
Twitter asks that people refrain from using the marks in a manner that suggests sponsorship or endorsement by Twitter, or confuse Twitter with another brand. Alongside these points Twitter also share a few more guidelines when it comes to using their branding:
Don’t:
- Use speech bubbles or words around the logo
- Rotate or change the direction of the logo
- Animate the logo
- Surround the logo with other birds or creatures
- Change the color of the logo
- Anthropomorphize the logo
- Add special effects to the logo
- Use older versions of the logo, previous logos, or any marks that may be confused with the brand
To support its logo mark, Twitter primarily use the Gotham font family.
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